Your personal data belongs to you. This policy explains exactly what 88efd collects, why we collect it, how it is stored, and the controls you have over your own information.
Six key privacy principles that shape how 88efd operates. Full details are in the policy sections below.
We collect only the personal data necessary to operate your account — name, date of birth, contact details and payment information. We do not collect data we do not have a genuine operational need for.
All data stored on the 88efd platform is encrypted at rest and in transit using industry-standard SSL/TLS protocols. Access to personal data is restricted to authorised team members on a need-to-know basis only.
Your data is not sold to any third party, ever. It is shared only with payment processors (JazzCash, Easypaisa, Raast), identity verification services and security partners — and only to the extent required to operate the platform.
88efd uses essential cookies for platform functionality and optional analytics cookies to improve the experience. You can manage your cookie preferences through the settings available in your browser or within the platform.
You have the right to access, correct or request deletion of your personal data. You can also object to specific types of data processing or request a copy of the data we hold on you in a portable format.
We retain your account data for as long as your account is active, plus any period required by our compliance obligations. Once the retention period expires, your data is securely deleted or anonymised.
This Privacy Policy applies to all users of the 88efd platform — website and mobile app. By registering an account, you confirm that you have read and understood how your personal data is collected and used as described in this document.
88efd is an online gaming and sports betting platform operating for users in Pakistan. We are committed to protecting the privacy of every person who uses the platform. This Privacy Policy explains what personal data we collect, the reasons we collect it, how it is used, how it is stored and secured, how long we keep it, and what rights you have over your own information.
This policy covers data collected through the 88efd website at 88efd.app, the 88efd mobile application for Android and iOS, and any communication between you and the 88efd support team. It applies to all registered account holders and visitors to the platform.
We take a straightforward approach to privacy: we collect data that has a clear, specific reason behind it. We do not build unnecessary data profiles. We do not sell your personal information. We do not share it with anyone who does not genuinely need it to help us run the platform or process your payments.
If you have questions about this policy at any point, you can contact the 88efd support team through your account or by emailing [email protected]. We will respond within a reasonable timeframe.
The categories of personal data we collect depend on how you interact with the 88efd platform:
When you register, we collect the information you provide to create your account:
Where identity verification is required, we may request:
We do not collect your full payment card number. Card payment processing is handled by our payment provider. We only receive a tokenised reference confirming the transaction outcome.
Every piece of data we collect has a defined purpose. The table below outlines the main uses:
| Purpose | Data Used |
|---|---|
| Account creation and management | Registration data, contact details |
| Age verification (18+ check) | Date of birth, CNIC copy |
| Processing deposits and withdrawals | Transaction data, payment method details |
| Fraud prevention and security monitoring | IP address, device data, transaction patterns |
| Customer support and dispute resolution | Account data, communications history |
| Responsible gaming tools and monitoring | Betting activity, session data, deposit patterns |
| Anti-money laundering compliance | Transaction history, identity documents |
| Platform improvement and bug fixing | Technical data, error logs (anonymised where possible) |
| Marketing communications (opt-in only) | Email address, betting preferences |
Marketing communications — including bonus offers, promotions and cricket event notifications — are only sent to players who have opted in to receive them. You can update your marketing preferences at any time through your account settings. Opting out of marketing does not affect your access to any platform features or bonus eligibility.
We process your personal data under one or more of the following legal grounds:
88efd does not sell your personal data to any third party. Your data is shared only in the following specific circumstances, and only to the extent required:
All third parties with whom we share data operate under data processing agreements that impose strict obligations on how they handle the information provided to them.
Never sold: 88efd does not and will not sell your personal data to advertisers, data brokers or any commercial third party. If you ever receive a communication claiming to be from 88efd and asking for your account credentials or payment details by email or phone, treat it as a phishing attempt and report it to support.
All financial transactions on 88efd are conducted in PKR. The platform supports JazzCash, Easypaisa, Raast, bank transfer, debit card, credit card and mobile wallets. The handling of payment data is treated with particular care given its sensitivity.
When you make a deposit or withdrawal, your transaction is processed through the relevant payment provider. 88efd does not store full card numbers. For JazzCash and Easypaisa transactions, we receive a transaction reference from the payment provider confirming the outcome — we do not store your wallet credentials or mobile account password.
Transaction history — amounts, dates, payment methods and references — is retained in your account records for the purposes of account management, dispute resolution and compliance with applicable regulations. This data forms part of your account record and is retained accordingly as described in the retention section below.
All data transmitted between your device and the 88efd platform is encrypted using TLS. This applies to both the website and the mobile app, including all deposit and withdrawal transaction flows.
88efd uses cookies and similar tracking technologies on the website and within the mobile app. Cookies are small text files placed on your device that allow the platform to recognise your browser or device across sessions.
You can manage cookie preferences through your browser settings. Blocking essential cookies will affect your ability to use the platform. Blocking analytics and marketing cookies will not affect core functionality. The 88efd mobile app follows the same principles with settings available through your device's app permission controls.
88efd implements technical and organisational security measures designed to protect your personal data against unauthorised access, disclosure, alteration or destruction. The measures in place include:
No online platform can guarantee absolute security — the internet itself involves transmission risks beyond any single platform's control. However, we apply industry-standard measures consistently and treat data security as an ongoing operational priority rather than a one-time setup.
We retain your personal data for as long as your account remains active and for a defined period afterwards as required by our compliance and legal obligations. The specific retention periods for different data categories are:
| Data Type | Retention Period |
|---|---|
| Account registration data | Active account period + 5 years after closure |
| Identity verification documents | Active account period + 5 years after closure |
| Transaction history | 7 years from transaction date |
| Betting and gaming activity | Active account period + 3 years after closure |
| Support communications | 3 years from last interaction |
| Technical/session logs | 12 months (rolling) |
| Marketing preference records | Duration of account + 2 years |
At the end of the applicable retention period, your data is either securely deleted or anonymised so that it can no longer be linked to you as an individual. Anonymised data may be retained for aggregate analytics purposes with no personal identifiers attached.
As a user of 88efd, you have the following rights regarding your personal data. To exercise any of these rights, contact the support team through your account or at [email protected].
You can request a copy of all personal data we hold about you. We will provide this within a reasonable timeframe, along with details of how it is used and who it has been shared with.
If any personal data we hold about you is inaccurate or incomplete, you can request that we correct it. Update your basic account details directly through your account settings, or contact support for more significant corrections.
You can request that we delete your personal data. This right applies in certain circumstances — for example, where data is no longer necessary for its original purpose. It does not override retention obligations arising from compliance requirements such as transaction record keeping.
You can object to specific types of data processing — for example, processing carried out for direct marketing purposes. Objecting to marketing processing is straightforward: you can opt out through your account settings at any time.
You can request a copy of your personal data in a commonly used, machine-readable format so that you can transfer it elsewhere if you wish. This applies to data provided by you and processed on the basis of consent or contract.
In certain circumstances — for example, while we verify the accuracy of disputed data — you can request that we restrict processing of your personal data without deleting it.
We aim to respond to all data rights requests within 30 days. Where a request is complex or numerous, we may extend this by up to a further 60 days with notice. There is no charge for exercising your data rights under normal circumstances.
The 88efd platform is strictly for adults aged 18 and above. We do not knowingly collect personal data from anyone under the age of 18. Our registration process includes an age declaration and we conduct date-of-birth verification as part of account setup.
If we become aware that a registered account is held by a person under 18, we will immediately suspend the account, withhold any associated balance pending investigation, and delete or quarantine the personal data collected in relation to that account in accordance with applicable obligations.
If you are a parent or guardian and have reason to believe a minor has created an account on 88efd, please contact the support team immediately so we can take the appropriate action.
We review and update this Privacy Policy periodically to reflect changes in how we operate, changes to data processing practices, or updates required by applicable law. When material changes are made, registered users will be notified through the platform or by email to the address on their account.
The date of the most recent update is shown at the top of this document. Continued use of the 88efd platform after a notified policy update constitutes your acceptance of the revised terms. If you do not agree with an update, you may close your account by contacting the support team.
We encourage you to review this policy periodically even without a formal update notification, to stay informed about how your data is handled.
If you have any questions about this Privacy Policy, want to exercise your data rights, need to report a suspected data breach or have any other privacy-related concern, please reach out to the 88efd support team:
When contacting us about a data rights request, please include your registered account username and a clear description of your request. We will respond within 30 days. For urgent security matters — such as suspected unauthorised access to your account — please mark your contact as urgent so it is escalated appropriately.
For related policies, see the Terms and Conditions and Responsible Gaming pages.
Register your account, deposit PKR and get into cricket betting, live casino and fish games — with the peace of mind that your data is handled with care.
18+ only. Please play responsibly.